SOCIAL MEDIA & COMMUNITY MANAGER - World Travel & Tourism Council
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descripción del trabajo

pstrongABOUT WTTC /strong /ppThe World Travel Tourism Council is the global authority on the economic and social contribution of Travel Tourism. /ppWTTC promotes sustainable growth for the Travel Tourism sector, working with governments and international institutions to create jobs, drive exports and generate prosperity. Council Members are the Chairs, Presidents and Chief Executives of the world’s leading private sector Travel Tourism businesses. /ppAlongside its Council Members and governance bodies, WTTC’s leadership team is responsible for guiding the organisation’s strategy, positioning and global influence. /ppbr/ppstrongPURPOSE OF THE ROLE /strong /ppThe Social Media Community Manager will support WTTC’s digital communication strategy by managing the organisation’s day-to-day social media presence and contributing to digital content production. /ppThe role is intended for a hands-on, versatile profile with solid foundations in social media management, capable of executing content, supporting campaigns and ensuring a consistent, professional and institutionally aligned presence across platforms, including the use of AI-powered tools for content creation. /ppbr/ppstrongCONTEXT /strong /ppReporting to the Senior Digital, Content Creative Manager, the Social Media Community Manager works closely with internal teams to support WTTC’s global communications, events and digital engagement. /ppAs WTTC continues to strengthen its international visibility and thought leadership, this role is key to ensuring timely, accurate and high-quality social media output aligned with corporate priorities, events and global initiatives, while adopting efficient and innovative content production methods. /ppbr/ppstrongKEY RESPONSIBILITIES /strong /ppstrong1. Social Media Management and Publishing /strong /pulliManage and publish content across WTTC’s social media channels. /liliEnsure posts are timely, accurate and aligned with WTTC’s corporate narrative and institutional tone. /li /ulpstrong2. Content Adaptation, Creation and AI Support /strong /pulliAdapt content for different social platforms and formats. /liliSupport the creation of social media assets, including basic video editing and visual adaptations. /liliGenerate and adapt images and short-form video content using AI-powered tools, under brand and editorial guidelines. /liliPerform basic photo retouching and optimisation for digital use. /li /ulpstrong3. Scheduling, Monitoring and Tools /strong /pulliSchedule and monitor content using professional tools such as strongMetricool, Hootsuite or Buffer /strong. /liliSupport the implementation and maintenance of editorial calendars. /li /ulpstrong4. Performance Monitoring and Reporting /strong /pulliMonitor performance metrics across social media channels. /liliSupport reporting and analysis to inform optimisation and content improvements. /li /ulpstrong5. Community Support and Coordination /strong /pulliSupport community management and audience engagement when required. /liliCoordinate closely with the Digital Full Stack Designer to ensure visual and brand consistency. /liliCollaborate with internal teams and external suppliers as needed. /li /ulpbr/ppstrongKNOWLEDGE AND EXPERIENCE /strong /pulliProven experience managing social media accounts for organisations or brands. /liliExperience using professional social media management tools. /liliBasic experience in video editing, photo retouching and visual content adaptation. /liliFamiliarity with AI tools for image and video generation (e.g. AI-based design or video tools) is desirable. /liliFamiliarity with LinkedIn, Instagram and X (Twitter) in a professional context. /liliExperience in institutional, corporate or international environments is an advantage. /liliFluent English required; additional languages are an asset. /li /ulpbr/ppstrongSKILLS AND ATTRIBUTES /strong /pulliStrong organisational and time-management skills. /liliAttention to detail and consistency. /liliGood judgement regarding tone, messaging and institutional sensitivity. /liliProactive, reliable and collaborative. /liliComfortable working across multiple tasks, formats and deadlines. /liliCurious and open to learning new digital and AI-based tools. /li /ulpbr/ppstrongCORE COMPETENCIES /strong /pulliSocial media publishing and management /liliAI-assisted content creation (images and short-form video) /liliContent adaptation and optimisation /liliPerformance awareness and reporting /liliBrand and tone consistency /liliCollaboration and coordination /li /ul

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