descripción del trabajo
This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.
Responsibilities
- Implement and Manage EU regional brand strategy at the local level
- Lead the overall planning and coordination of brand marketing events
- Plan and Manage brand-related projects and execute product marketing experience activities
- Coordinate media relations and manage media resources
- Coordinate cross-functionally to ensure consistency in brand-related decisions
- Analyze and report on brand performance to determine ROI
- Monitor market and consumer trends
- Develop pricing and distribution strategies
Qualifications
- Bachelor's degree or equivalent in Marketing
- Ability to work under pressure
- 10+ years' brand management or marketing experience in the automotive retail industry
- Experience with Asian brands
- Fluent in English and Spanish